Deliverable
Campaign Design
Scarf design
Exhibition Design
Identity for the 'Bad Feminist' exhibition at Melkweg Amsterdam, inspired by Roxane Gay's book. The exhibition questions: who or what defines feminism, and can contradictions exist within it? To spark interest and conversation, I created an online and poster campaign across Amsterdam, as well as custom pink 'Bad Feminist' scarves. The campaign’s vibrant color grabs attention, and the illustrated line highlights feminism's diverse expressions. I also designed a backdrop for the Bad Feminist TALKS, matching the animated poster style, which was displayed during talks and discussions.
